Ignore good salespeople at your peril

From the ever-perceptive Jean-Louis Gassée, writing on mondaynote.com; on attitudes towards salespeople:

“…he’s never “carried a bag”, he’s never had a sales job with a territory and a quota. And, like many fellow engineers, he oozes barely disguised disregard for sales…”

Selling ‘stuff’ may well be a desired outcome, but your business is definitely going to lose if it’s the only focus.

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